Roots and Wings Family Farm

 

 

PROJECT –

Roots & Wings Family Farm, CSA farm in western New York, wanted an identity that highlighted their down-to-earth nature and organic, local specialization. 

A primary and secondary logo was created, a warm & natural color palette, a stationary set, canvas bags and a new website. Site is not live.

DETAILS – 

The logo was crafted from their prized crop - the heirloom tomato. A secondary logo is used for smaller spaces as a "stamp-like" feature.

A warm, nature-inspired color palette and friendly typefaces are used for their printed and digital materials.